Thursday 6 March 2014

How to win Elections?

Alright! It is elections time! Every political party, regional or national, would like to make a huge presence in the winner's list when the results are out.  But, how to win elections? How to make it big?

After several years of democratic systemic procedures, it is still hazy for several political parties. The answer is quite simple - I think. Leave it to the candidates! Make them accountable! and Back them up to the tilt! Who else would put utmost efforts for the WIN?

Setup a core electoral campaign team with a campaign head! The responsibility of this team is to guide the candidates. The procedure again, is quite simple - I think. SWOT! The candidates are to prepare SWOT analysis well in advance prior to the elections and present to the campaign team.

Responsibility of the Campaign team is to learn, analyze and review the progress of SWOT on timely basis.

S - Strengths - How to enhance them and reap maximum benefits out of the Strengths
W - Weaknesses - How to reduce the impact of the Weaknesses
O - Opportunities - How to make the fullest use of the Opportunities
T - Threats - How to eliminate the threats

Any issue, big or small, will fall into any of the above four categories. The ground rule while doing the SWOT analysis is to enlist every parameter which would influence the voting, however insignificant it may seem at the time of preparation. Remember, every single vote counts!

May be I will give one small example, for instance, on Opportunities. There always have been a huge sections of office-goers, educated youth or elders and businessmen who do not turn out to vote on the day of elections. Opportunity for every political party to invite them to vote!

All the best Campaign teams! Long live Indian Democracy!
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